General Tax Authority

Annual Review Design

Established in 2018, the General Tax Authority (GTA) has a specific mandate to enforce tax laws, implement tax-related regulations, review and evaluate tax returns, and collect due taxes from taxpayers.

With a mission to endorse a culture of voluntary compliance; drive an efficient tax policy that serves all stakeholders; and leverage innovation and technology to achieve operational excellence, the GTA is a progressive tax framework that facilitates sustainable national development.

General Tax Authority – Annual review for Qatar government department

The challenge

As part of its transparency efforts, the GTA wanted to produce its first annual report to present its financial information and showcase the initiatives that have taken place over the past year.

The GTA wished the report to be presented in a magazine style, with an emphasis on an editorial look and feel.

Digital-first, the GTA required two versions of the report – one written in English and the other in Arabic.

To help inform the report, the GTA additionally required copywriting and marketing support.