Cambridge Content Agency

A strategic approach to communications strategy and planning

A good communications plan starts with your customer. We make sure we completely understand your customer needs, and how your business can improve their situation. We then create a targeted communications strategy that moves customers along their sales journey.

By creating a strategy to encompasses all marketing channels, we work with you to consider where best to deliver your message, what that message should say and what it should look like. By placing the right content in the right place, we help brands like yours deliver messaging that feel as if it’s tailored to each customer requirement.

We will then help you to measure the success of your plan. While your end goals may differ - a download, a phone call, a sale - with an effective communications plan reaching these goals becomes a lot easier.

Microcontent, content creation and social engagement

JDJ Creative enables brands to make the most of their long-form content, by creating micro-content that is easy to share across different channels.

We’ll help you divide up your large-scale pieces of content marketing into easily digestible parts. We can then repurpose these parts to create eye-catching graphics for sharing on social media, utilising in presentations or enhancing any other marketing campaign collateral.

Through taking the time to understand your messaging, we can recommend which quotes stand out, what data we could repurpose as an infographic, or what information to shorten to make a great product vid.

Social media is so influential in today’s society. We can handle all facets of digital content dissemination, from content creation to community engagement on social media channels, informing and inspiring followers, generating trust and long-term advocacy.