Cambridge Digital Design Agency

Digital Content &
Communications
Planning

Through effective communications planning, JDJ Creative enables brands to communicate correctly on the channels where their customers are found.

Today, there are many interactions between brand and consumer. The internet has enabled customers to switch between multiple touchpoints before making a purchase decision.

We partner with your business to formulate plans that engage your audience at every step of their buying journey.

A strategic approach to communications strategy and planning


A good communications plan starts with your customer. We make sure we completely understand your customer needs, and how your business can improve their situation. We then create a targeted communications strategy that moves customers along their sales journey.

By creating a strategy to encompasses all marketing channels, we work with you to consider where best to deliver your message, what that message should say and what it should look like. By placing the right content in the right place, we help brands like yours deliver messaging that feel as if it’s tailored to each customer requirement.

We will then help you to measure the success of your plan. While your end goals may differ - a download, a phone call, a sale - with an effective communications plan reaching these goals becomes a lot easier.



Microcontent, content creation and social engagement


JDJ Creative enables brands to make the most of their long-form content, by creating micro-content that is easy to share across different channels.

We’ll help you divide up your large-scale pieces of content marketing into easily digestible parts. We can then repurpose these parts to create eye-catching graphics for sharing on social media, utilising in presentations or enhancing any other marketing campaign collateral.

Through taking the time to understand your messaging, we can recommend which quotes stand out, what data we could repurpose as an infographic, or what information to shorten to make a great product vid.

Social media is so influential in today’s society. We can handle all facets of digital content dissemination, from content creation to community engagement on social media channels, informing and inspiring followers, generating trust and long-term advocacy.

Create effective communication plans with JDJ Creative


Creating immersive content with brand consistency across all channels is essential to a successful digital campaign. Through engaging digital channels such as websites, social media, video, mobile, apps or voice, we work with your business to build a strategy that gives your brand the furthest possible reach. If you’re looking to put together a communications plan, please contact us for an informal chat today on 01223 750234 or email hello@jdjcreative.co.uk.

Production Process

A brief overview, complexity varies
1
Research

Knowing your target audience is essential to a successful communications strategy. We work with you to understand your customer and their needs.

2
Planning

From deciding on a tone of voice to finding which channels will work best for you, we work with you to plan content that will engage your audience.

3
Content creation

We can write, disseminate and measure the success of your content. Whatever level of support you require, we can tailor our approach to you.

What we need from you to get started

Brand guidelines

Timelines

Communication goals

Have you considered...

SEO

App Design

Website Design

Get in touch

We’re always keen to hear from like-minded people with passion and purpose,
so let’s see if together we can