What JDJ delivered
Working closely with the CEO and COO, we were able to quickly understand DTL’s marketing needs. Through in-person meetings, we were able to develop three main stakeholder groups – family offices, corporate and venture capital organisations, and high-net-worth individuals.
By creating these groups, we were able to advise on appropriate messaging for each group, which we rolled out across a variety of media, including one-pagers, an executive summary, a detailed proposal deck, and an email marketing campaign.
In addition, we provided ad-hoc marketing assistance to help the brand build awareness through the website and other marketing channels.