20 July 2022

How to measure
sustainability

As sustainability becomes more important to investors and consumers, companies are increasingly looking to produce ESG or sustainability reports. This article shows the frameworks used to measure your sustainability efforts.

Because there are no official standardised requirements for sustainability reporting, several frameworks have emerged. The most popular of these are the Global Reporting Initiative (GRI) and the Sustainability Accounting Standards Board (SASB).

Each has slightly different areas of focus, be that in purpose, audience or methodology. By considering your audience, risks that directly affect your business, and the ease of data collection required to satisfy each framework, you should be able to choose one or two that represent your individual goals.

Used by public and private companies across industries and sectors, GRI is the most widely adopted reporting method in the world, and when used in conjunction with the SASB, for example, would satisfy an investor-led audience.

To better align sustainability reporting frameworks, the International Integrated Reporting Council established the Corporate Reporting Dialogue in 2014, which could lead to changes in regulation and even a single global regulator for corporate reporting.

Sustainability standards and frameworks

  1. Global Reporting Initiative (GRI)

    • What is it? GRI standards show a company’s impacts on the environment, society and the economy. Applicable to businesses of all sizes, GRI is the most widely adopted reporting methodology in the world.
    • Who will be interested? General Audience
    • How to use the framework: Presented annually, the GRI requires organisations to present data related to its relevant material topics, or provide a valid reason for its omission.To increase transparency, alongside these disclosures, a GRI content index is required to summarise an organisation’s reported information and the location stakeholders can find it.SASB standards are industry-specific, meaning their usage is different for each reporter.

    Find out more: globalreporting.org/

  2. Sustainability Accounting Standards Board (SASB)

    • What is it? Focussed specifically on those metrics of interest to investors, SASB highlights the financial impacts of sustainability on the business.
    • Who will be interested? Investors
    • How to use the framework: SASB standards are industry-specific, meaning their usage is different for each reporter.Because they’re targetted at investors, individual companies should each determine which disclosure topics are financially material to their business, and report against those. Following this method reduces unnecessary costs and minimises noise.

    Find out more: sasb.org/implementation-primer/

  3. <IR> Framework

    • What is it? Originally published by the International Integrated Reporting Council (IIRC) (now the Value Reporting Foundation (VRF)), The <IR> FrameworkIIRC aims to support businesses to focus on value creation over the short, medium and long term, through integrated thinking and reporting.
    • Who will be interested? Investors mainly, but also all stakeholders
    • How to use the framework: Principles-based, the IR framework doesn’t prescribe key performance indicators or measurement methods, but rather provides guidance as to what information to include in an integrated report. These principles include strategic focus and future orientation, materiality, reliability and completeness.

    Find out more: integratedreporting.org/resource/international-ir-framework/

72% of investors surveyed say they conduct a structured, methodical evaluation of nonfinancial disclosures - 2020 EY Global CCaSS Institutional Investor survey

  1. Taskforce for Climate Disclosure (TCFD)

    • What is it? Structured around four pillars – Governance, Strategy, Risk Management and Metrics and Targets – TCFD recommendations apply across sectors.
      TCFD reporting requirements are the chosen standard for UK reporting.
    • Who will be interested? Investors
    • How to use the framework: Applied on a case-by-case basis, companies should undertake an initial risk assessment to determine the weight to be placed on each of the four pillars.They should then report on the disclosures on a ‘comply or explain’ basis.

    Find out more: fsb-tcfd.org/

  1. Sustainability Development Goals (SDGs)

    • What is it? Adopted by the United Nations in 2015, SDGs are not strictly a reporting standard but represent a set of global goals for protecting the planet, ending poverty, and ensuring all people enjoy peace and prosperity.
    • Who will be interested? All stakeholders
    • How to use the framework: Companies should first prioritise the most relevant SDGs to them, and explain why they have done so.They should set SMART goals against these chosen SDGs and disclose both positive and negative impacts.To add credibility, these goals should be referenced in the CEO’s statement, showing their importance to the company from the top down.

    Find out more: sdgs.un.org/goals/

  1. CDP (formerly the Carbon Disclosure Project)

    • What is it? A global disclosure system, CDP drives companies to reduce their greenhouse gas emissions, safeguard water resources and protect forests. These disclosures can then be publicised through the sustainability report.
    • Who will be interested? Investors
    • How to use the framework: Data collected on environmental impact is submitted to CDP’s online recording platform.This data can then be used to improve the company’s performance.This data, along with other findings from the CDP, can be presented to stakeholders.This data is also presented to the market through reports, analyses and company scoring.

    Find out more: cdp.net/en

Download your guide to sustainability report design

Are you looking to publish your first sustainability report, or improve the design of your current offering?

Download our guide to sustainability report design and learn:

✅ The most popular reporting frameworks and how to use them
✅ The five key steps to successful sustainability reporting
✅ Our top tips for excellent report design

DOWNLOAD


Partner with JDJ for your sustainability report design

If you want to partner with an external agency, JDJ has over 10 years of experience designing reports for financial, educational, professional and technology companies in the UK and the US. Knowledgeable about the major sustainability reporting frameworks and with a proven track record of producing reports which inspire investors, consumers and internal stakeholders alike, we’d love to help on your sustainability reporting journey.

CONTACT US

Related Posts

Design

JDJ Creative:
2023 review

Read article

Design

How to make
a sustainability
report XBRL-
compliant

Read article

Data

The Impact
of Visual
Storytelling in
Financial
Marketing

Read article

Design

The Role of
design in
investor
presentations
and pitch
decks

Read article

Design

Why choose
JDJ Creative to
design your
Sustainability
Report?

Read article

Design

What are
brand
guidelines?

Read article

Design

On the rise of
Sustainability
Reporting

Read article

Design

A quick guide
to Exhibition
Stands

Read article

Company News

Reflecting on
a wonderful
relationship

Read article

Design

How to choose
the right
annual report
design agency

Read article

Design

A guide to:
annual report
design

Read article

Design

Will AI replace
graphic
designers?

Read article

Company News

2022:
A Roundup

Read article

Design

Report design
for the future

Read article

Data

Using design
to better
understand data

Read article

Design

How to design
a sustainability
report

Read article

Design

How to present
a sustainability
report

Read article

Design

Five key steps
to sustainability
reporting

Read article

Design

What makes up
a sustainability
report?

Read article

Design

How to measure
sustainability

Read article

Design

Is print
still
relevant?

Read article

Design

Are brochures
still effective?

Read article

Design

What is
sustainability
reporting and
why is it
important?

Read article

Design

What to look for
when proofreading
an annual report
(or other business
document)

Read article

Company News

2021: A year
in design

Read article

Design

How to measure
the impact of
thought
leadership

Read article

Company News

Brands we’ve
worked with who
are changing
the world

Read article

Design

The psychology
of colour in
branding

Read article

Design

Can graphic
designers
do web design?

Read article

Design

Why are brands
going retro with
their logos?

Read article

Design

How to
choose a
brand typeface

Read article

Design

Women in
art &
design

Read article

Design

Promoting
your annual
report for
maximum
engagement

Read article

Design

Annual report
design tips

Read article

Design

The JDJ Creative
annual report
design process

Read article

Design

Should you
publish a digital
or printed
annual report?

Read article

Design

Planning your
annual report

Read article

Design

The ultimate
guide to annual
report design

Read article

Design

Creativity Vs
Automation

Read article

Design

Corporate review
design: Reimagined

Read article

Company News

Radiance
colour book

Read article

Design

Pollen: Preparation,
Collaboration,
Execution

Read article

Design

Making sense:
Touch

Read article

Get in touch

We’re always keen to hear from like-minded people with passion and purpose,
so let’s see if together we can bring your vision to life.